Logo. Based on my drawing The Eye of I Am as a Switch, it emphasizes spirituality. A halo is above the lamp. Art Direction
Pursuing Omniscience. Defending the Nation.
To boost morale of current employees and shape others' perspective, the communication entertains the spirit of intelligence guiding the Agency's mission.
Office furniture. Directive: Peace is powerful but not guaranteed. Foremost pursue its variations and don't blow it. CIA can get specialized office furniture through the Global Supply Program of GSA (General Services Administration). Art Direction, Copywriting
This directive expresses a spiritual component to intelligence work: support from above.
The U.S. Intelligence Community's budget is about $100 billion annually, divided between the Nat'l Intelligence Program (NIP) and the Military Intelligence Program (MIP). CIA uses a fraction of its few billion dollars annually appropriated on armed drones to gather intelligence, surveil, carry out targeted operations, and to support logistics.
Art Direction, Copywriting
The problem is that some forget about using digital counter-intelligence as a sabotage tool without causing a stir. This directive reminds.
The statue of Maj. Gen. William J. Donovan ("Father of Modern American Intelligence Gathering") was dedicated in 1988, commissioned by the late Director William J. Casey. It's next to the Office of Strategic Services (OSS) Memorial.
Art Direction, Copywriting
Short video. CIA created the Office of Military Affairs (OMA) in 1992 after problems in the Gulf War. OMA coordinates operations with the Dept. of Defense (DOD). Art Direction, Copywriting
Scene. The interrogation in the hut has led to a conclusion about the subject. As used here, the term applies to a person rather than a nation-state, unless the subject represents one. Art Direction, Copywriting
Video script laid out as print. Art Direction, Copywriting
The detective seeks answers in this narrative campaign about an arthouse crime. Art Direction, Photography
The headquarters of E-Tay is in Taipei City, Taiwan.
Select slides from a presentation for the professional school General Assembly, London. The objective was to drive website sales by 15% over 3 months.
Tactic for content. Information was accurate when writtten.
Content Curation. Totally Bamboo can emphasize its authority on the bamboo lifestyle.
Paid search
Feedback from technical experts in digital marketing at the professional school General Assembly, London. Instructors: Carlin Leung, Siv Padhy, Lauren Hannifan
Email. Part of an admission and enrollment campaign. Copywriting
Ben Boivin worked as Chief Copywriter.
Visual art. To succeed at communicating the aesthetic fitting the brand, I used a camera, photocopier, inkjet printer, scissors, glue stick, felt, and photo editing software. The imperfectly scissored gray rectangle and cropped eyewear add tension to the crafted still life. The work was well received at RetroSpecs' Los Angeles showroom. Art Direction, Photography
Print/Radio. Art Direction, Copywriting, PR/Marketing
The idea is for Clif Bar to impact the environment with clean energy. Art Direction, Copywriting, Photography
In this long copy print, character Clif journals about his upcoming journey. He introduces the tagline and visuals and video ideas for use in other advertisements. Art Direction, Copywriting, Photography
Take on household tasks with energy to challenge nature. Art Direction
Take on work with energy to challenge nature. Art Direction
Clif the Decider. Art Direction, Copywriting
Statement. Art Direction, Copywriting
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